It introduces and unites manufacturers, importers, and sellers of promotional, advertising, and printing products under one roof.
It acts as a coordination and solidarity center to achieve its purpose, helps members communicate with each other, provides a healthy working environment, serves as a platform for sharing ideas, and contributes to the professional, social, and cultural development of its members.
It conducts research to activate and improve activities in the sector.
It ensures the protection and dissemination of all kinds of enterprises and entrepreneurial spirit in accordance with human values, universal competition rules, and national interests.
It shapes the opinions of the business world and conducts lobbying activities in line with the goal of its members becoming an effective economic force in the world.
It engages in education and training activities at all levels; in these activities and other areas, it establishes, operates, manages, becomes a partner in, buys or sells economic, industrial and commercial enterprises, companies, cooperatives, associations, foundations, locals, funds and various facilities; provides in-kind and monetary assistance to individuals and institutions it deems necessary, and enters into concession agreements.